Supersede Production Update & More

Hi Jim,

Please do reach out to me at david.sharp@horage.com and I'll work with you to get any issue resolved. The micro-rotor winding system on the K2 is vey efficient and will absolutely rewind the watch to fully wound if worn.

It is true that in terms of pure efficiency that centre mass rotor automatics, such as the K1, are generaly a little faster to rewind the mainspring than micro-rotor movements, but the K2 should be rewinding fully. I look forward to your email and geting your Supersede to full health.

Best Regards, David

Dave is responding to email inquiries on an individual basis as we are traveling through Asia at the moment. When we are back at HQ we will be back to live streaming. 👍

Thanks Coach! Very nice to hear your feedback and impression on getting the watch on the wrist. There is only so much photo, video and animations can relay. The real deal is when its on the wrist. Thanks again!

Have been traveling recently and meeting many Supersede owners in London, Hong Kong, Singapore and today in Taipei. I'm sure there will be more stories to come. I'm looking at creating a forum section for everyone to share their experience with the watches. Once the travels have subsided I will work on putting that together.

Landon, you and the rest of the Horage team are doing the right thing. Ensure perfection instead of rushing product out the door. Although nobody likes delays, it’s far better to let dates slip than to slip on Quality. What you’ve done with Supercede has been incredibly ambitious! Delays are almost always a certainty with such a major launch, especially when you throw in chronometer certification. Keep the course and give some regular updates to ease the anxiety. 🤓

Thank you, Jeffrey. Like myself, other friends of mine and of course the many customers I have spoken with have incurred such delays from other companies in various industries on new products, for example in the case of automobile orders or software development.

Seeing product delivery dates shift from a few months to over a year or more in those industries does not surprise me given the complexity and reliance on global partners that incur delays and the discovery of bugs that need to be corrected. A new movement and watch are not much different as we have partners to rely on and processes to adhere to. I understand that the value offer is typically baked into the risk of the project and therefore, although timelines are not met if it's a good product with great value I am ok to wait. It of course doesn't make the waiting time ok and from what I have seen the companies that run into these delays learn from them and work towards shortening timelines in the next production run.

New things inevitably run the risk of delays occurring. Those industries like ours have no advantage in delaying product delivery and one should only assume they are doing what they can to ensure the product gets finished. The unfortunate risk of ambitious projects is that they can take more time than we would like.

From my experience with these other industries, I believe our company is quite good with communication. Anyone can contact us and we do get back to people. We are incredibly transparent and far more than any watch brand I have ever seen. We can be transparent and our community can contact us because we actually make the products whereas the majority outsource their projects to agencies or other development partners.

I would like to communicate more but the reality is even with more communication than at the current moment the expectation is an exact date. If we purchased off-the-shelf stock products from agencies/suppliers then exact dates might be a reality, but that would not be a very unique product.

Everything is engineered by us and this means every part and process must be thoroughly checked and not mentioned hand-built. When things are delayed exact dates cannot be set in stone because each process point will incur a delay and in any one of those process points something could be found that needs reworking and again the cycle begins. When Dave and I communicate delays we are optimistic that we will reach those timelines, but despite our optimism things can happen in production and communicating another delay could further exacerbate the situation.

A mistake I made in communication was not being more vocal about the possibility of delays. I and the team here had assumed many shared a similar understanding of the complexity of such projects given the value offered. For future projects, we will be very clear on the possibility of delays.

Of course, everyone can email us or send a note here in the forum, but if anyone is truly concerned please let us know a good time to call you and myself, David or Andi will be happy to accommodate a call.

Landon, just some thoughts to settle the nerves of those waiting:

1. Give % order fulfillment update. For example, we’ve shipped 40% of Round 1 watches (32 out of 80 Total) 2. Break down the causes of delays. For example,

- XX % of watches have failed certification

- Experienced XX week delay on all watches due to certain part shortages

- Experienced XX week delay due to part quality issues

This can ease some customers while also not pinning you down to specific target dates.

Thanks again to the Horage team for your tireless efforts.

We are working on it. Thank you for the patience and support.

Great to hear Jim! The clasps on the clamshell can be fragile. Sometimes they break when folks try to pull on them from the side therefore a top down approach is better and my guess is that customs opened the box and did exactly what they shouldn't do. The most important part is that survives shipment and protects the watch with no movement while in transport. The clips are easy enough to replace if need be, just send us a note.

I checked and your order was placed in August. We are working through the two order rounds prior to the Sleepy Bird round at the moment and are getting caught up. You will most definitely receive your watch, we just have to ensure that we work through the list based on when the order was placed. Feel free to email us lostintime@horage.com if you need more detailed information.

Good to see the watch arrived Jim. Enjoy!

Thanks Mike. If I have guessed correctly at your last name then your watch is currently in T2 which means the movement has gone through chronometer certification and it is now moving to casing. There are many in that batch. This is the final leg of production for your watch so it won't be much longer.

I understand the request made for detailed progress reports on orders that have shipped. Even at the stage, your watch is in there could be a chance that someone finds a fault in quality control which would then move it back. There are so many checkpoints in QC that at any time what I write today could be different tomorrow and this does happen which further increases one's anxiety.

I wish it could be simpler, but it's a testament to just how difficult the projects we take on are. There will always be unknowns in these highly complicated development projects and this is why we reward our customers with incredible value on our timepieces. We have brought on new hires to help both in watchmaking and communication and for future projects we can work towards the detailed reports you are requesting.

Removing the need for manual report making, our team of nine software engineers has been working on a platform + app that we already use internally, but will in future times roll out when ready to customers. The ideal situation is to have these updates available in app in a profile unique to you, this way you can simply open your app and see all details pertaining to your order in real time. Building software from the ground up like movement making is incredibly difficult. The important thing to note is that we are doing the hard work now on the backend to ensure reporting in future times is more accessible and fluid.

Thanks for taking the time to provide a detailed response to my inquiry Landon, and for the update on my order (assuming that your assumption about recalling my last name and corresponding order status is accurate 😄). I'm also glad to see that you guys have plans in the works for detailed reporting in the future. But I wasn't necessarily looking for anything detailed. As a matter of due process, I would think that either someone is manually keeping tabs on which orders have shipped vs which are still to be processed, or you have some basic software or program (e.g. Excel) where that information is being tracked.

Not to belabor the point, but if at any given point in time, someone in the company who should be in a position to readily provide information on how many orders were physically tendered to the shipping companies up until that moment in time, and easily quantify how many orders remain outstanding, is not able to, then that should be pause for concern for all involved. Unless of course there is a less benign reason as to why that information is not being provided. 😒

That is indeed the exact spec you mentioned with the polished centre links. It's a beautiful combination.

Will be a lot of fun with Dave onboard. Thank you!

There is so much to consider with these projects as we oversee all elements of design, engineering, production, etc. Thank you for the understanding.

Have you received an email update on the past few weeks? We did email everyone that was still yet to have a watch delivered explaining delays. It’s frustrating that we have these delays and our intention was to never mislead.

The front end of the website is proprietary and it is very fast www.horage.com however the forum and shop portion www.shop.horage.com are through an ecommerce platform which is definitely slower than we would like to have. We would like to update it in future times.

Great to hear. Thanks for the feedback and love the meme 😂.